Ludovic Ballouard was born in 1971 in Brittany, France. He grew up close to the sea with a special interest in assembling and flying radio-controlled model aircrafts.
His first work started with three years in the after-sale services department at Franck Muller.
Then moved for 7 years at F.P.Journe and in his last three years he was responsible for assembling the outstanding and extremely complicated Sonnerie Souveraine, his work with these marvels proved that Ludovic Ballouard was and is a highly talented watchmaker.
Ludovic decided to follow his dream and in December 2009 his first timepiece, the Upside Down was born.