A New Chapter: Entering the World of Motorsport
We are proud to announce an exciting new partnership as we step into the world of motorsport, supporting our good friend Marco Pulcini in his 2026 racing campaign.
Marco Pulcini will compete in both the GT World Challenge Europe and the Italian GT Endurance Championship, racing alongside Kessel Racing in the exceptional Ferrari 296 GT3 EVO. This marks a significant milestone for us as we align our brand with one of the most demanding and exhilarating arenas in performance engineering.
Motorsport and high-end horology share a natural connection. Both disciplines are built on precision, innovation, and an uncompromising pursuit of perfection. Success is often defined by fractions of a second—where engineering excellence and human performance must operate in complete harmony.
Our sponsorship reflects these shared values. Just as fine watchmaking requires meticulous craftsmanship and cutting-edge technology, racing demands absolute accuracy, reliability, and continuous refinement.
Seeing our logo on the Ferrari 296 GT3 EVO is more than just visibility—it represents a commitment to performance, passion, and pushing boundaries.
We are excited to be part of Marco’s journey and look forward to an incredible season ahead.
